One of global rugby’s greatest rivalries – the Springboks vs All Blacks – will be reignited at Twickenham in London on Friday 25 August with the two nations playing for a brand-new trophy, the Qatar Airways Cup. The match marks the first clash between the two teams at Twickenham since the 2015 Rugby World Cup semi-final, and the Treble UK team are delighted to have assisted Qatar Airways in securing and shaping the inaugural Qatar Airways Cup. Treble Group UK Managing Director, Mr Kyle Nel, is proud to see the fruition of these dynamic partnership that showcases two of the world’s biggest rugby brands. “After strategically advising and assisting Qatar Airways to enter the Global Rugby market through their United Rugby Championship and European Professional Club Rugby partnerships, Treble UK identified and assisted Qatar Airways to secure and shape the Qatar Airways Cup, said Mr Nel. “The timing, venue and history of this fixture all added to strategic thinking,” Mr Nel added. “In addition, the supporters’ response with Twickenham being almost sold out, and the match being broadcast across all key rugby territories confirm the interest. We wish both teams every success for the Qatar Airways Cup, and the coming months of world-class international rugby. With Qatar Airways as title sponsors of this fixture, rugby fans from South Africa, New Zealand, the UK and around the world have the perfect means to attend this compelling match-up. The seven-time winner of the “World’s Best Airline” as voted by Skytrax will take centre stage as the match naming rights partner. Qatar Airways can facilitate the movement of rugby fans all over the world to watch their favourite teams compete. The airline flies to more than 160 destinations, including Cape Town, Durban and Johannesburg in South Africa. Qatar Airways Group Chief Executive, His Excellency Mr Akbar Al Baker, said: “Qatar Airways is honoured to be the title sponsor and naming rights partner for this match at Twickenham Stadium, hosting one the greatest rivalries in competitive sports history. “The South African and New Zealand teams are giants in the world of rugby and we are excited to be part of this journey, while uniting the fans before the start of the world cup. “Qatar Airways has a long history of supporting global sports, including rugby, Formula 1 and football. We believe in bringing people from all over the world closer together through travel and sport and are proud to continue the expansion of our sports partnership’s portfolio.” Treble is a global sports marketing agency specialising in securing successful brand partnerships for 25 years. Our expertise and deep relationships with global brands and rights holders help you navigate the exciting and complex world of sports marketing to secure the right partnership and deliver real value.  Get in touch to learn more about how we can help you achieve lasting, tangible results from sports sponsorship.

The Treble Group UK is proud of this new multi-year strategic partnership with Ecowatt, an investment company developing renewable energy assets and funding social impact projects. The Ecowatt brand identity is visible on Alpine’s 2023 challenger – the A523 – in the current FIA Formula 1 World Championship season as well as on the drivers’ and race team’s overalls at all Grands Prix events in 2023. Otmar Szafnauer, BWT Alpine F1 Team, Team Principal: “Our partnership with Ecowatt is a long-term project with ambitious targets set to reduce our carbon footprint and fast-track to net-zero emissions. We are thrilled to have Ecowatt on board.” Ecowatt CEO Thomas Puskas: “Both Ecowatt and Alpine have continuous, rapid innovation in their DNA, so we look forward to working closely with their incredible development teams to pioneer meaningful and measurable change on the No.1 issue facing the planet.” Treble Group UK Managing Director, Kyle Nel, looks forward to seeing the growth of this new partnership: “We are delighted to have brought this new strategic partnership to fruition. The BWT Alpine F1 Team’s is an impressive professional set-up with several world leading aspects to their business and I am sure we’ll see the same with Ecowatt’s partnership.” About Eco-Watt Ecowatt develops and operates renewable energy power plants of varying sizes and capacities around the world, essentially increasing the much-needed supply of clean energy and carbon avoidance projects. An addition, Ecowatt carefully selects and funds social impact projects which are holistic and sustainable. By leveraging innovative technologies, they will democratize access to green energy investment opportunities. https://ecowatt.io/ About BWT Alpine F1 Team BWT Alpine F1 Team competes in the FIA Formula One World Championship with race winners Esteban Ocon and Pierre Gasly. Led by Team Principal Otmar Szafnauer, the team finished fourth in the 2022 Constructors’ Championship as it continues its quest to reach the pinnacle of Formula 1. Led by CEO Laurent Rossi, Alpine is the French-style sports car brand founded in 1955 by Jean Rédélé and is now the dedicated brand for innovative, authentic and exclusive sports cars of the Renault Group. A wider Business Unit allows Alpine to benefit from the heritage and know-how of its historic Dieppe factory and the engineering expertise of BWT Alpine F1 Team, Alpine Racing and Alpine Cars teams. Treble is a global sports marketing agency specialising in securing successful brand partnerships for 25 years. Our expertise and deep relationships with global brands and rights holders help you navigate the exciting and complex world of sports marketing to secure the right partnership and deliver real value.  Get in touch to learn more about how we can help you achieve lasting, tangible results from sports sponsorship.

The Treble Group UK is delighted to announce that Ecowatt – a blockchain-powered renewable energy company – has joined forces with Southampton Football Club as their Official Training Kit Partner for the remainder of the 2022/2023 season. The Treble Group UK facilitated in brokering the partnership, which will see the Ecowatt brand emblazoned on the Men’s First Team, B Team and Women’s First Team training kits, and will be making an appearance for the first time at the Men’s English Premier League clash against Newcastle United on Saturday. Ecowatt buys and builds renewable power stations to expand the supply rapidly, whilst simultaneously funding projects that are key drivers in removing carbon dioxide from the atmosphere. The innovative green investment platform has two main portfolios: The Green Asset portfolio and the Impact Portfolio. Within the near future, through leveraging innovative technologies such as blockchain and tokens, Ecowatt will make investing in sustainable energy solutions accessible and profitable for everyone. Southampton Football Club is on a mission to be Carbon Neutral by 2030. The club was recently shortlisted for the inaugural BBC Sports Green Awards for the work they have been doing around their sustainability strategy, ‘The Halo Effect’, which saw them rise from 18th to 3rd in the Sports Positive Premier League sustainability table. As part of the partnership, Southampton FC and Ecowatt will work on a joint project together to help the club reduce its overall carbon emissions, with more details to be announced soon. Sarah Batters, Director of Partnerships and Marketing for Southampton Football Club said: “We are proud to be partnering with Ecowatt, an organisation which understands the issues around climate change and is making it easy, fast, and convenient for anyone to contribute to climate action in whatever way they can. “As a club we are fully committed to ensuring a sustainable future for our fans and community, so we support Ecowatt’s mission, and we look forward to working together throughout the season to better our planet.” Thomas Puskas, Founder & CEO of Ecowatt said: “We believe that innovative investment will save the world. We are thrilled to work with this club which has such a genuine and meaningful commitment towards becoming more sustainable and we’re looking forward to accelerating the change with them” Lauren Haworth, Global Marketing Director of Ecowatt said: “this partnership gets to the heart of what real branding is really about, authentic collaborations between brands that share similar values. We are so excited to work with Southampton, and together we can make a real tangible difference through more sustainability initiatives that benefit the club, the fans and the planet.” To find out more about Ecowatt click here About Southampton Football Club Southampton Football Club is a professional football club that plays in the Premier League, the top tier of English football. Based in Hampshire, on England’s south coast, the club plays its home games in the 32,000 capacity St Mary’s Stadium, a stone’s throw from St Mary’s Church, where the club was formed in 1885. Nicknamed ‘The Saints’, the club’s proudest moment came in 1976 when they beat Manchester United 1-0 in the FA Cup Final at Wembley Stadium. After a seven-year absence, the club returned to the Premier League in 2012 following successive promotions from League One and the Championship. Having been named one of the world’s fastest-growing football club brands in 2015, the club went on to achieve its highest-ever Premier League finish of sixth in 2016 to secure European qualification for a second consecutive season. Proud of its 136-year heritage, but constantly moving forward, the club is renowned for doing things differently and using its strong set of guiding principles to turn potential into excellence, both on and off the pitch. About Treble Treble is a global sports marketing agency specialising in securing successful brand partnerships for 25 years. Our expertise and deep relationships with global brands and rights holders help you navigate the exciting and complex world of sports marketing to secure the right partnership and deliver real value.  Get in touch to learn more about how we can help you achieve lasting, tangible results from sports sponsorship.